A Social Media Day in the Life of a Microbusiness Owner

Behind the Scenes

This summer, Playfully Grownup Home turned five years old. Yay! To celebrate my level 5 business owner status, here’s a writeup of my workday two Sundays ago. It’s a fairly typical exemplar of what it’s like to work for myself and by myself.

Hooray Cross Stitch

A note on my schedule: before starting the business, I knew from stories and research that owners don’t get to enjoy terribly regular hours. However, after a few years, I had to make regular off-hours a priority following a surgery and recovery afterwards. I still work slightly off-kilter, though, following my ex-library job schedule: typically Sunday through Thursday, unless there are orders to ship on Friday and Saturday.

Tumblr Chibird Take Care Today Future You Appreciates

Jackie a.k.a. Chibird on Tumblr.

Sundays are my dedicated social media writing and planning days. Typically they vary a lot: some are chock-full, others very light, and sometimes – annoyingly – the latter turn into the former by the force of PEBCAC. That was this particular Sunday.

Morning (7:30-)

I woke up to Husband banging his toe on some clutter on the floor that I hadn’t yet stored away (sorry!) and decided to get up and get going.

During breakfast, I checked email, social media and Etsy shop status (no new orders overnight) plus read my morning news.

Before finishing my second mug of tea, I dove right into the day’s tasks with the hope that if I got everything done fast, I could play some WoW in the afternoon because the latest expansion is still new and exciting. Alas, that didn’t happen.

I first scheduled three pre-drafted posts to wrap up Playfully Grownup Tumblr for August and made a template for September 2018 tumbling. I like to draft well ahead of my posting schedule in case of emergencies. Right now I’m completely out of pre-drafted material, though; soon I’ll have to spend time finding photos and writing captions for two or three weeks’ worth.

Then I checked a previously written and scheduled blog post for mistakes (=final, final proofread) and drafted another one. I needed a few photos before I could finish scheduling the post, however.

I remembered there was a a potential post photo I’d taken, possibly on a smart phone, but I also needed to take at least one new one. Since the latter usually goes fast, I pulled out my camera. I snapped the shot I needed plus another one for fun, then edited and uploaded them with metadata. Once that’s done, it’s easy and fast to add photos to a blog post from a Flickr URL.

In contrast, finding the already-taken photo I was thinking about dragged on because I got a new phone just the previous week and hadn’t yet backed up all of the photos from the old one. Once all appropriate batteries had been charged and files transferred, I found the photo. Unfortunately for me, it didn’t work for the post. (Ohwell; at least I got all of my assorted phone photos backed up.)

I then spent some time digging in my photo folders looking for a replacement. That done, I pulled a WoW screencap to finalize the post with. A round of proofreading and the post was ready to schedule. Wham bang – that’s the posts for August!

Moving on. While laying out the basic structure for September’s blog posts, I lost a bunch of notes in a copy&paste mishap. Argh!

Fortunately, I had a backup copy with at least partial if not full notes on an external drive. Setting up the drive and retrieving the file took maybe an extra 15-20 minutes (because I wasn’t working in my office at the time); not a lot, to be sure, but annoying because had I not gotten distracted for the crucial 5 seconds, I wouldn’t have been in this jam to begin with. (And it certainly highlighted the importance of backing up my data!) To alleviate the frustration, I made another pot of tea. Because tea is good.

Brewing Lunch Tea

Lunch (12:10-ish)

Over lunch, I caught up on the blogs I follow and read more news, including various San Jose Worldcon (Worldcon 76) reports. I also briefly popped in and out of social media.

Afternoon (13:00-)

Winding down lunch and getting back to work, I first double-checked that my hobby blog post for the coming week was scheduled correctly. It was. (Sometimes I suffer from an ID10T attack and they’re not.) Then I started to draft this post – the first for September – and dug up photos and links to add.

To clear my head a bit, I switched both tasks and my physical location (accounting and receipts tracking in my office) for an hour or so, then got back on the computer downstairs.

I’m not going to lie; sometimes blogging and social media in general feel like an insurmountably large amount of work for seemingly little return.

Snow Work in Progress

However, if there’s something I’ve learned in 5 years in business, it’s that persistence is vital. Even a genius cannot sustain any efforts without sticking to it. It also helps to create and keep to routines, especially for tasks that aren’t my strongest suit. That way I’ll have more time for my favorite tasks later. Also, hydration’s the boss. 🙂

If I’ve been on the computer all morning I can feel myself slowing down by three o’clock; so it was also this sample Sunday. Having lost time in the copy&paste mishap and backup retrieval, I was reluctant to call it quits yet, so I finished this post and created two more drafts. That makes three of September’s seven blog posts.

I’ll still have to proofread them and finish selecting photos, but otherwise they’re done. Also, at about five pages (including images), this post clocks more than I usually write per post, so I ended quite happy with the day’s accomplishments.

Evening (17:00-)

Between four and five, I typically check my Etsy and email for any new orders so I can start processing them. Around five, I wrapped up work. Sunday is also our sauna day; after Husband and I were nice and warm and sauna clean, dinner over an episode of Miss Fisher followed. Finally, we played some WoW together before bed (and books) around ten.

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